Kay&Kay Cosmetic's Project The Role of Public Relations

KAY &KAY COSMETIC'S FIERCE&FABULOUS



EVENT RUNDOWN


Venue : Hotel Mulia
Jl. Asia Afrika , Senayan
Jakarta 10270
Indonesia
Phone (6221) 5747777 , Fax (6221) 5747888
Date : 16 July 2008
Time : 15.30 – 21.00
Press Conference :
NO. TIME ITEMS SPEAKER PIC
1. 15.00 – 15.30 Registration & Coffee break - Tania
Tasya
2. 15.30 – 15.40 Opening speech Mr. Kiko
Amorajo Stephanie
3. 15.40 – 16.20 Statement about
K&Kay Ms. Angeline
Rikeimo Nicko
4. 16.20 – 16.50 Question and Answer
Session Ms. Angeline
Rikeimo Kiky
5. 16.50 – 17.00 Closing Mr.Kiko
Amorajo Cheryll

Event Launching :
NO TIME ITEMS SPEAKER PIC
1. 18.30 – 19.00 Registration - Tania
Tasya
2. 19.00 – 19.05 Video Opening
About K&Kay - Cheryll
3. 19.05 – 19.10 Welcoming Speech Sari Nila
Roberto Stephanie
4. 19.10 – 19.25 Speech Mr. Kiko A Tania
5. 19.25 – 19.30 MC Sari Nila
Roberto Tasya
6. 19.30 – 19.35 Performance by L Star - Kiky
7. 19.35 – 19.40 Performance by Shanty - Nicko
8. 19.40 – 19.45 MC Sari Nila
Roberto Cheryll
9. 19.45 – 20.15 Demo Make Up K&Kay Make
Up Artist Stephanie
10. 20.15 – 20.25 Fashion Show
By Platinum Models - Tasya
11. 20.25 – 20.30 MC Sari Nila
Roberto Nicko
12. 20.30 – 20.35 Performance by L Star - Kiky
13. 20.35 – 20.45 Door Prize Sari Nila
Roberto Tania
Tasya
14. 20.45 – 20.50 Closing Speech Sari Nila
Roberto Cheryll
15. 20.50 – 21.00 Collaboration Performance by Shanty and L Star - Kiky
Nicko
16. 21.00 – 22.00 Dinner - All


VENDOR LIST


NO ITEMS CONTACT PERSON
1. Venue & Food and Beverages
Hotel Mulia
Jl. Asia Afrika, Senayan
Jakarta 10270
Indonesia Panji Tutuko
Catering Sales Manager
panji.tutuko@hotelmulia.com
Website: www.hotelmulia.com
Indonesia Tol Free:
0800 – 1 – 0 – Mulia (68542)
2. L* Star Dancers Q*Cho
eastq_inthestreet@yahoo.com
087877825888
3. Platinum Models Icha
icha@platinum-indonesia.com
081314444488
4. Sari Nila & Roberto Bernard
bernard@bmanagement.com
5. Shanty Chita
Trinity Artist Management
chita@trinityproduction.com
Jl. Hayam Wuruk No.58
Jakarta 11160
0818905024
6. Brochure, Banner,
Goodie Bag, Foto Copy , Back drop, Letterhead, Envelope, Notebook Snapy
Jl. Bendungan Hilir Raya No. 48
Jakarta 10210
57905741
7. Decoration, Lighting, Soundsystem Maya
081806110883
may_a120585@hotmail.com

8. Documentation g.S Photography
Jl. Puter II No. 25
Bintaro
Tel :(021) 737 4334 begin_of_the_skype_highlighting (021) 737 4334 end_of_the_skype_highlighting
Fax: (021) 737 4320


MEDIA LIST


1. MRA GROUP ( Harper’s Bazaar Indonesia, Cosmopolitan, Spice, and O Channel)
Printed and Broadcast Media
PT. Mugi Rekso Abadi Holding
Plaza Permata, 8th Floor
Jl. MH Thamrin 57
Jakarta 10350.
Indonesia
Phone: (62-21) 3904890
Fax: (62-21) 3904889


BUDGET


1. Food and Beverage
- Coffee Break = 100 pak x 50.000 = 5.000.000
- Dinner = 400 pak x 250.000 = 100.000.000
- Beverage = 400 pak x 175.000 = 70.000.000
__________ +
175.000.000
2. Decoration
- Banner = 2 pc X 475.000 = 950.000
- Stage = = 10.000.000
- Sound system= = 20.000.000
- Lighting = = 15.000.000
__________ +
45.950.000

3. Artist Management
- MC (Roberto & Sari Nila) = 8.500.000
- Singer (Shanty) = 25.000.000
- Dancer (L Dancers) =5 x 600.000 = 3.000.000
- Models (Platinum) =10 x 1.000.000= 10.000.000
__________ +
46.500.000
4. Goodie Bag
- Bag = 400 pak x 20.000 = 8.000.000
- Press release = 400 pak x 15.000 = 6.000.000
- Envelope = 60 pak x 277.000 = 12.275.000
- Pen = 20 pak x 20.000 = 40.000
___________ +
26.315.000
5. Print Material
- Brochures = 2 rim = 1.350.000
6. Other charges
- Door prize
3 Free vouchers 2 nights at Hotel mulia@ 900.000= 2.700.000
2 Hp Sony Ericsson W850i @ 1.850.000 = 3.700.000
3 K&Kay Products @ 250.000 = 750.000
- Photocopy = 2.000.000
- Telephone & Fax = 2.000.000
- 1 room for PR Crew, 1 night = 1.500.000
- Lunch = 1.500.000
- Tips = 1.500.000
- Transport = 2.000.000
____________ +

17.650.000
__________ +

Total = 286.450.000
7. Unexpected cost 10 % = 28.645.000
___________ +
Grand total = 315.095.000


2. Elle Magazine
Printed Media
PT. Trinaya Tirta
Grand Wijaya Center
Jl. Wijaya II No. E16 – 17
Jakarta 12160
Tel: (021) 7206652
Fax: (021) 7206828

3. a+ Magazine
Printed Media
PT. Artika Kreasi Mediatama
Plaza ABDA 26th floor
Jl. Jendral Sudirman Kav. 59
Jakarta 12190
Indonesia
T= (6221) 5140 1668 (hunting)
F= (6221) 5140 1669

4. her world magazine
Printed Media
PT. Media Ikrar Abadai
Graha Surya Internusa Level 8 Suite 803
Jl. H.R. Rasuna Said Kav. X-O

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